Rich Gone Broke draws its inspiration from the bohemian and creative lifestyle of Montmartre and the overall magic and elegance of Paris, the city of fashion and love.

The brand, since its creation in Paris in 2013, reflects the free and daring spirit that reigned in this district at the turn of the 19th and 20th centuries, inhabited by the Moulin Rouge, the Chat Noir and great artists such as Henri Toulouse-Lautrec, Pablo Picasso and Vincent van Gogh.

Like the spirit of those times, we believe every woman should express her creativity and individuality... and that is why we have created a colorful and graphic watch collection that reflects this mindset.

Rich Gone Broke is for free spirits who know what they want and have their own style.

If you're looking for a watch that captures the essence of freedom and originality, Rich Gone Broke is the brand for you.



Rich Gone Broke is a Parisian watch brand that allows you to customize your accessory according to your outfit and mood thanks to a wide range of interchangeable straps.

The straps are designed with a focus on creativity, bold patterns and colorful palettes. In addition to in-house selections, RGB works with artists and personalities to come up with daring new designs.

To stay on top of fashion trends, Rich Gone Broke launches a new strap collection every season. Unlike traditional straps, Rich Gone Broke's bracelets are made of fabric and are tied (rather than buckled), which gives them a fashion accessory look and better comfort.

If you are looking for a watch that will allow you to give free rein to your creativity and personality, Rich Gone Broke is the brand for you.

So why not add a splash of color to your life?